ASAP Approach

ASAP is a joint venture of Higher Education and General Education departments of the Government of Kerala, officially launched by the honourable Chief Minister on 6th November, 2012.  Keeping the mission of taking advantage out of the demographic dividend of Kerala and to equip people with the necessary skill sets to meet the challenging demands of industry, ASAP put forth a multipronged strategy to skill youth of the state. ASAP courses have three components.  The well designed foundation module makes students to adapt to the swiftly changing local and global business environment. The practical oriented and industry driven skill module equips students with professional working knowledge. And the third, internship module transforms students as job-ready

ASAP Delivery

The foundation module is for 180 hours and it is transacted during weekdays, for one hour before or after the regular academic time. The 150 hours of skill module is transacted during weekend days and other holidays, by bringing students from the neighbouring institutions to a Skill Development Centre. The Skill Development Centres (SDC) are government Schools and Colleges with refurbished class rooms and a networked and connected computer lab. After the foundation module, the students are assessed by the APTIS test of the British Council and after the skill module, the students are assessed by third party independent agencies nominated by respective Sector Skill Councils.  The successful students are jointly certified by Government of Kerala and respective Sector Skill Councils or Industry. Thus ASAP course design is based on the new national paradigm of defining the Job roles – deciding the Quality Packs – and grading with National Skill Qualification Framework (NSQF). 

ASAP Progress

ASAP started with foundation classes in 102 institutions, out of which 76 of them were higher secondary schools and 26 of them, Colleges. 13 courses from 9 industry sectors were offered to train these students using the facilities of 19 Skill development Centres. In the second year, number of ASAP institutions increased to 437, skilling 13000 Students. To cater to these students, 26 courses from 12 sectors were offered. In the current batch of ASAP, students are from 957 institutions – 799 partnering schools and 117 colleges.  76 skill courses from 22 industry sectors are transacted using 104 Skill Development Centres and OJT centres Currently, ASAP partners with 60 training service providers (TSP) which include Industry associations like Kerala master Printers Association and  Indian Dental Association, Professional organisations like Kerala Media Academy and Institute of Cost Accountants of India, Public sector undertakings like BSNL and ITI Palakkad, Private training institutions like NTTF and Labournet, International training agencies like Australian retail college, Sector skill councils like RSDC and existing departments of Government and educational institutions like College of Engineering, Trivandrum

The industry sectors include Accounting, Automobile, Electronics, Logistics and ports, IT and ITES, Financial Services, Beauty and Wellness, Plumbing, Rubber, Retail, Security, Apparel, Life Science, Telecommunication, Hospitality, Agriculture, Health Care, Media and Entertainment, Printing, and Construction.  ASAP offered a course bouquet bigger than any other skilling agencies or institutions could offer and it contained diverse options like 3D modelling and texturing for Animation film making,  Community nursing and palliative care, Junior correspondent, Optical fibre communications, CNC machining, Fashion retail, Plumbing and Ware housing.  If ASAP had not maintained the spectrum of TSPS as wide as of now, we could not have offered such a variety of courses

ASAP has a pool of more than 1500 soft skill trainers designated as Skill Development Executives to teach communicative English and IT in ASAP institutions. They were recruited, trained and deployed by ASAP from the open market as well as through campus recruitment drives. The Skill courses are being offered and transacted by experienced skill trainers through Training Service Providers. This might be again for the first time a government initiative to have this many soft skill trainers who could help the students from all districts including districts like Pathanamthitta, Idukki, Wayanadu and Malappuram.

The implementation of entire programme is monitored by a battalion of committed and trained professionals’ i.e.  Programme Managers of ASAP. As of now ASAP has 200 Programme managers.